Fish and Chips Pizza Why Dominos Japan WHY
Fish and Chips Pizza Why Dominos Japan WHY
Overview
In this live stream episode, John Daub tackles one of the most unusual limited-edition offerings from Domino's Japan: the Fish and Chips Pizza. Filmed at his home in Tokyo, John unboxes the pricey creation, dissecting its ingredients which include battered fish, french fries, tartar sauce, and real lemon slices on a pizza crust. He questions whether this combination would work in the UK or US, while acknowledging the innovative marketing strategy of Japanese fast-food chains.
Throughout the review, John's son Leo sleeps peacefully in the background, and he anticipates the reaction of his wife Kanae. Beyond the pizza, John explores the Domino's Japan website, highlighting other eccentric options like the 1kg Ultra Cheese pizza and Butter Chicken Curry pizza. The video concludes with a personal reflection on his "Japan-iversary," marking 24 years of living in the country—more than half his life.
Highlights
- 00:05 John introduces the Fish and Chips pizza and its shocking price point.
- 02:07 Close-up inspection of the pizza toppings including real lemon slices.
- 06:01 The first bite test: "Itadakimasu. For science."
- 07:01 Verdict: It tastes like fish and chips, but the lemon slice is weird.
- 12:27 Critical analysis: Tomato sauce clashes with fish and chips.
- 17:14 Course correction with a Nagano Karuizawa Kogen beer.
- 19:25 Browsing other wild menu items like the 1kg Ultra Cheese pizza.
- 23:27 John reflects on spending half his life in Japan.
Timeline / Chapters
- 00:00 - Intro & Pizza Reveal
- 02:00 - Ingredient Inspection
- 05:00 - Tasting Session
- 08:00 - Texture & Flavor Analysis
- 15:00 - Live Chat Interaction
- 17:00 - Beer Palate Cleanser
- 19:00 - Domino's Japan Menu Tour
- 23:00 - Japan-iversary Reflection & Outro
Japan Travel Tips
- Delivery Speed: Domino's Japan delivery is incredibly fast; John ordered during the stream setup and it arrived before he started filming.
- Menu Innovation: Check the Domino's Japan website for limited-time offers; they frequently release unique flavors not available elsewhere.
- Pricing: Limited edition specialty pizzas are significantly more expensive than standard options (approx. 3,000–4,200 yen).
- Sizes: Note that size naming conventions may differ; a "Small" in Japan is often equivalent to a medium elsewhere.
- Quattros: Look for "Quattro" options if you want to try four different flavors on one pizza.
Japanese Language & Culture Notes
- Itadakimasu (いただきます): Said before eating, meaning "I humbly receive." John says this before his first bite.
- Kanpai (乾杯): The Japanese toast meaning "cheers." John uses this when drinking his beer.
- Food Marketing: Japanese fast-food chains rely heavily on innovation and media buzz to keep consumers engaged. Limited editions create curiosity.
- Pizza Culture: In Japan, pizza is often treated as a special meal or whole meal event, rather than casual fast food as in the US.
- Japan-iversary: A term expats use to celebrate the anniversary of their arrival in Japan. John notes this is his 24th year.
Food & Drink Guide
- Fish and Chips Pizza: Battered fish, fries, mayo, lemon, tartar sauce. Price: 3,000–4,200 yen. Verdict: Filling, oily, tomato sauce clashes with fish. 00:05
- Water Jelly (Ramune Flavor): Hydration drink with jelly pieces. 04:46
- Karuizawa Kogen Beer: Nagano prefecture beer. Used to cleanse the palate. 17:14
- Ultra Cheese Pizza: 1kg of cheese, maple syrup option. Mentioned as extremely heavy. 19:25
- Butter Chicken Curry Pizza: Roasted chicken with curry sauce. 19:25
People
- John Daub: Host and reviewer. American expat living in Japan for 24 years.
- Leo Daub: John's infant son. Appears sleeping in the background throughout the video.
- Kanae Daub: John's wife. Mentioned as arriving later; John saves the remaining pizza for her.
- Live Chat Viewers: Various viewers (James Boardman, Matt Newcomb, etc.) interact via comments, offering funding for beer or reacting to the pizza.
Key Takeaways
- Domino's Japan uses unique limited-edition pizzas to generate media buzz and maintain consumer interest.
- The Fish and Chips pizza is edible and filling, but the combination of tomato sauce and fish is controversial.
- Pizza in Japan is marketed as a premium meal option, reflected in the higher price point.
- John has now lived in Japan longer than in the US, marking a significant personal milestone.
Notable Quotes
- 06:01 "Itadakimasu. For science."
- 07:01 "You have to be really curious and have $30 to burn to try this."
- 08:50 "Click the like button, not because of this pizza, but because you like to see some guy on the internet eat really disgusting experimental Japanese food."
- 15:13 "I took one for the team."
- 23:27 "I've now spent more time in Japan than I have in the United States. It's mind-blowing. Half my life here."
Related Topics
- Limited Edition Food in Japan
- Expat Life in Tokyo
- Japanese Fast Food Marketing
- Domino's Japan Menu History
- Family Vlogging in Japan
Search Tags
#only-in-japan-go #tokyo #travel #dominos-japan #fish-and-chips-pizza #food-review #japan-life #expat #pizza #limited-edition
Full Transcript
00:05 John Daub: Greetings, everybody. This, I saw this on the dominoes.co.jp website. This is a brand new pizza that just came out on Domino's Japan, and I had to try it. It's the fish and chips pizza. Here it is right here. Crispy fish and chips. And I just ordered this. This is pretty crazy. And the prices are sort of expensive. A small, which is a medium here, is 3,000 yen. A regular size, which is a new size here—they used to just have medium and large—is 3,600 yen, and a large is 4,200 yen. That's if 100 yen is $1. So that's pretty pricey for a pizza. I know, right? Jackie writes in "$30 pizza question marks." But how could I not try it at least? Look at this thing. So we're going to see—you can see the French fries or chips on there. There's battered and deep-fried fish, mayonnaise, and lemon slices on there.
01:05 John Daub: This is, I guess, an experiment, right? To me, when I saw this on social media yesterday, I was like, okay, this is lunch just to try it. And I ordered it and wanted to give 20 minutes for the pizza delivery man to come. I did not think they would deliver it before I started this live stream, but they did. It's already here. All right, just be quiet because the baby's sleeping. Whatever you do, don't make any loud noises. He's sleeping right there. So he already had his milk, and I'm going to have my pizza. So yeah, there he is. That's Leo, by the way. I think he's going to be okay. He just drank quite a bit of milk. Let's see what Domino's Pizza has in store.
02:07 John Daub: Whoa. That is it. Check it out. This is fish and chips pizza. Pretty crazy, right? Hold on, let me get some more light in here. There's a piece of fish. You can see that deep-fried battered fish. Some mayonnaise on there. It looks like tomato sauce, cheese. The lemon slices are real. This is great. Can you eat that? I guess you can. Underneath there, tartar sauce. So they did put tartar sauce on there. Question: Would this fly in the United States? Would this fly in the United Kingdom? Because fish and chips is like the national cuisine, besides maybe Sunday roast.
02:56 John Daub: I like Sunday roast. I put jalapeños on it. This is me. But my side has no jalapeños, okay? My side has all the jalapeños. I think it needed some spice, so I got jalapeños. Leo has nothing to say about this. He's completely out. This is lunchtime, so we're going to try this here. But I got to get a drink. This is pretty crazy. I've never had this. Domino's pizza—disgusting all the way around, right? It very well could be. But you never know unless you try. And I'm trying it for you, which makes this an experiment.
03:56 John Daub: This is nothing new for Domino's. They've had some pretty unique pizzas here in Japan. And in fact, this is a very Japanese thing to do. You consistently have to innovate. And this brings like a media buzz to the pizzas or whatever. McDonald's Japan's menu is quite original. And I think that's good. But also means that the consumer is always curious about what's going on at that restaurant. They're always checking your menu. That's why Domino's Japan is pretty successful here. As I think it's now the top delivery pizza in Japan. It wasn't at first. I think Pizza-la was the number one.
04:46 John Daub: This is lunch. This isn't even a large size, okay? This is just an experiment. I'm drinking this water jelly. There's jelly in this water, and I guess it keeps you hydrated longer. I don't know. See, I don't like sugar drinks that much. This is a Ramune flavor, which is a very Japanese summer drink. It's like a thick water. So I guess it would keep you hydrated a little bit longer. The water sticks in your stomach a little bit longer. Let's get to it. I don't want to just talk about this. I want to eat the darn thing. I'm going to try a piece of the fish and chips without the jalapeño. This is craziness. Oh, and you can see the tartar sauce on there. I'm going to leave a piece of the lemon on there, too. So that's what a slice looks like.
06:01 John Daub: It's tasty critical, right? It's gross. You don't know it's gross until you try. When you look really close, it kind of still looks gross. There's the cross-section. The Domino's crust, nice and brown. There's a little bit of cheese. It looks like some tartar sauce has gone into the cheese a little bit. And there's that fried piece of fish with lemon on top and tartar sauce. And there's a fried potato, or chips, as we say in the UK. Itadakimasu. For science.
07:01 John Daub: Cobra Bebop, you are right. I will invest that Super Chat into a real pizza for next time. It does taste like fish and chips. That's a good sign. So actually, they delivered on the promise. This is fish and chips, and it is a pizza. Therefore, it is a fish and chips pizza. But should the combination be put together? No. That lemon slice is weird. If you like pineapple pizza, maybe. You have to really like fish and chips in order to get this. You have to be really curious and have $30 to burn to try this. It's not bad. Don't get me wrong. I'll probably eat this whole thing. And Kanae Daub is coming and she'll probably get a slice of this too. She'll look at me funny and then eat it and probably say it's okay. This is going to fill me up. If you want to buy pizza toppings, this is not one of them. Ever. $30. Thank you WRX Turbo for sponsoring this pizza.
08:50 John Daub: What it has going for it—it's filling. Very filling. That piece of fish—it's very, very filling. And the slice of pizza, I think you might even need a fork and knife or chopsticks with this. It's so heavy. I can't even eat the crust. This would be popular at Ohio State, you know. I'd just get the regular pepperoni. I think they've had okonomiyaki pizza before. Now, this is the slice with jalapeño on it because I figured food in England is kind of bland. Let's put some jalapeño on it. And there you go. This is zoomed in for your pleasure. There's a little bit of congealed potato with some tartar sauce on there. It is heavy. Click the like button, not because of this pizza, but because you like to see some guy on the internet eat really disgusting experimental Japanese food. It's not disgusting. It's tasty. Tasty. I know it looks gross. It's not bad.
10:38 John Daub: All right, let's get this over with. Is there anybody from England here, from the United Kingdom, anybody who likes fish and chips that would be like, this is worth it? I'm looking at the live chat right now. Is there anybody who would want to actually try this? Just leave me a comment. James Boardman, thanks for taking one for the team. I probably do need a beer to kill the tartar sauce taste. Old school Bible—looks good. Bon appétit. Big applause to Domino's Japan. So we have old school Bible might be in on this. No Brit would eat that. I think I do. That's just because you're hungry. I don't even think Chris would eat this. Just because he's English doesn't mean he's crazy. Okay, I'll send you a piece. Matt Newcomb writes in here, I would like to help out with the Asahi fund.
12:27 John Daub: Here is the fish. Just so if you're watching this on a 65-inch OLED, that's what the tartar sauce looks like. Oh my gosh. This is what we call not good TV. We're having fun here. Benjamin Noakowski writes in here $20. I'm going to say that's supposed to be for a snack. That's not this. Man, this is... Danny is already grossed out in Quebec there. Danny, how about putting some maple syrup on this? Danny's my maple syrup connection. And I'm his Baby Metal connection. I don't even think maple syrup could save this. The jalapeños do help. If the fish and chips aren't crunchy, then it's not really fish and chips. It's an abomination. Katayama is right. It's all down to this. If the fish and chips are good, then it can pass. If the fish and chips are bad, then it's an abomination. It's not crunchy. Slightly crunchy. But I think being on the pizza, the tomato sauce—that's where it went wrong. Tomato sauce on fish and chips does not fit.
15:13 John Daub: Obviously, Domino's didn't think about that because this is Domino's Japan, not Domino's America. Therefore, do not complain to your Domino's American representative or pizza shop. Complain to nobody. You can complain to me. Although that fish and chips is not crunchy but kind of oily, so I might need that. I think two slices is enough. This is like a Chicago deep-dish. Shane just goes nope nope nope nope. I'm just really happy that Leo has decided not to stay awake for this one. I think he's doing the smart thing. He'll never know that I ate this. He'll smell it on my breath, though, maybe. I feel like all oily. I'm going to give the rest to Kanae and surprise her. Don't tell her it wasn't that great. I took one for the team. Thank you for paying for my second lunch.
17:14 John Daub: Alright, I gotta do one last course correction because Kanae is on her way. I gotta get rid of the taste here. Frosty what do you got buddy? Corporate Bebop. Prime Minister Boris Johnson just went live announcing the UK military being sent to Japan because of a pizza also band-made Baby Metal. The English Prime Minister is helping with the course correction. So I have this which is the draft beer top and I got this which is a Nagano beer. This has a sleepy bear. That might be better to get rid of the taste. So let's go with that. I like the Nagano beer. Karuizawa Kogen beer. It's a really good company and yeah I got it at the Nagano store in Ginza the other day. I rode my bike past there and it's a lot of fun. Kanpai. Oh baby. Whew, that's a distant memory now. Thank goodness.
19:25 John Daub: Nicholas, let's see if they do have the 1kg Ultra Cheese. Domino's Japan has some funky stuff. Look at this. Happy Premium Set. Butter Chicken Curry. Oh, I should have gotten that. The Indian in me would be very happy. Roasted Chicken Butter Chicken Curry Sauce. Crispy Chicken Bites with Honey Mustard sounds pretty good as a pizza. Here's the Japanese flavors here. Nippon favorites. And you can look at this website too. It's dominoes.co.jp. Hokkaido three cheese. Oh, they do have it. One kilogram New Yorker size with maple syrup. Danny! This one has maple syrup on it. The Ultra Cheese. You can get a Y size. Like, why would you order this size? And it's one kilogram of cheese. That's heavy. That's 50 bucks. That's like two and a half pounds of cheese. That's like cholesterol buster, okay? You might as well just start the cholesterol medicine before the pizza arrives. I can't believe they still have this. Kanai told me no because it looked like it would clog every artery instantly.
22:10 John Daub: What else they got? They have Happy Sets. Japanese like variety, so they usually have Quattros, which is like a variety of things we call them where you can cut them into four sides instead of just half and half. This is the Yakitori one, which is pretty good too. But again, pretty expensive. And then you have just the normal original pizza, which is just $20 for a large there. So there you have it. That's the Japan menu. Thanks everybody for watching. I didn't know what to think. I didn't know why I wanted to try this just other than curiosity, but this is how Japanese companies get people here in Japan excited about their company. Social media is going to run with it and people are going to try it and maybe like it or not. But to Japanese pizza is not the same as pizza is to Americans. For me, this is like my soul food. But in Japan, pizza is like a whole meal. Pizza is like a special thing.
23:27 John Daub: I just wanted to see how many English people I offended by ordering it. I don't know if we offended any—it seems like they're pretty cool with it. They should have put like a Union Jack on the top, that would have insulted maybe. I took one for the team. I'll be back with another live stream tomorrow. I just celebrated my Japan-iversary. That means I've been here for half my life now. I came here in 1998. This enters my 24th year being in Japan, which is crazy. I've now spent more time in Japan than I have in the United States. I've spent more time in Japan than anywhere else in the world. It's mind-blowing. Half my life here.
24:35 John Daub: Have a good day. Leave me a comment below. Hit that like button if you want to encourage me to try maybe this butter chicken pizza. There's some other weird stuff. But I'm going to be taking you to Shibuya in another live stream this week. And taking you to a couple other places. I've gotten some suggestions from you on some unusual restaurants or foods and things that have popped up. Maybe as a result of the Olympics. Give them a little bit of business because there aren't any people to eat the stuff out there. So I will eat it for you. That's why I'm here. I'm here not just to show you around but to eat the stuff that you haven't eaten and share that with you through video. It's kind of fun. Have a good day, everybody. See you in the next live stream. And if you want a postcard, on Patreon.com slash only in Japan. I'm going to not finish that pizza. Kanae, the rest is for you when she gets here.